Shorewood Criterium

Dr. Tim Hart and Rainbow Jersey Bicycles are the title sponsors for the 2008 Shorewood Criterium.

5th Annual Criterium Cycling Classic Rolls Into Shorewood on July 17
Presented by the Shorewood Foundation
Get ready, Shorewood! The summer’s most fantastic bike race, the 5th annual Shorewood Criterium, returns to our Village on Thursday, July 17. This popular event is part of the Point Premium Root Beer International Cycling Classic - also known as “Superweek” - the world’s largest, multi-category cycling event in the U.S. This 40th annual event will take place from July 11-27 and feature races in 12 city centers throughout eastern Wisconsin.The Criterium is a powerful fusion of the best athletes in the world and today’s high-tech bicycles in an explosion of speed, power and excitement. The event features hundreds of top professional and elite amateur cyclists and teams from across the U.S. plus more than 20 foreign countries!

This year’s Criterium is presented by the Shorewood Foundation with Major/Title Sponsors Tim Hart D.D.S and Rainbow Jersey Bicycles. The race is produced by the Shorewood Business Improvement District (BID).

The men’s and women’s Pro/Am races will start at approximately 4 p.m. The day’s events will also feature a Junior Bike Roll for neighborhood children ages 3-7 with helmets. Plus, Shorewood shoppers are encouraged to register to win one of two Trek Lime bicycles by visiting any participating Shorewood business. Winners will be drawn at approximately 8 p.m. after the races are over on
July 17.

Spectators are encouraged to stay after the race to meet the racers and purchase a variety of food items on sale from local businesses. For a complete racing schedule, visit www.internationalcycling.com. For more information about the Shorewood Business Improvement District, contact Jim Plaisted, Executive Director, at 414-272-5823

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